Curating style that speaks before you do.

With over three decades of experience across fashion capitals and luxury retail, Kelly Flores-New brings an extraordinary eye, exceptional taste, and unmatched skill to every client she serves. Her expertise lies not just in curating beautiful wardrobes, but in her ability to hone in, uncover, and refine an individual’s personal style while creating a wardrobe that reflects it — with empathy, discretion, and precision. She understands the unspoken language of style and image: how a perfectly tailored piece can shift posture, perception, and presence. Whether she’s producing a runway show, styling a CEO, or leading a private group behind the scenes at Fashion Week, Kelly moves with grace, professionalism, and a quiet power that leaves a lasting impact. She is as comfortable backstage as she is in the front row — and that dual fluency makes her an invaluable asset to anyone seeking not just to dress well, but to feel like the very best version of themselves while doing so.

Editorials

My Philosophy

Where personal style begins: discerning, intelligent, and entirely your own.

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Unique Experiences

Private moments. Fashion world access. A glimpse behind the velvet rope.

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This Seasons Must Haves

Carefully chosen updates to elevate your wardrobe – no noise, just need-to-have.

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Off the Runway

Backstage beauty, designer notes, and what really caught my eye at the shows.

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Services

Private Style Consulting

Elegant transformations, one client at a time.

Kelly’s private consultations are discreet, bespoke, and emotionally attuned – helping you align your outer style with your inner identity.

VIP Shopping & Global Fashion Curation

Your passport to the world’s most beautiful pieces.

With long-standing relationships across fashion capitals, Kelly offers access to exclusive pre-season previews, designer trunk shows, and private shopping experiences tailored precisely to each client’s lifestyle and sensibility. Whether you prefer the energy of the boutique or the ease of a curated edit brought directly to you, every experience is designed to be seamless, personal, and unforgettable.

Fashion Show & Event Orchestration

Where fashion becomes experience.

From intimate luncheons to large-scale runway presentations, Kelly has produced unforgettable style events for over three decades – blending creative direction with flawless execution. Every detail is intentional, every guest experience elevated.

Writing & Media Appearances

Style meets story.

From bylines in newspapers and magazines to television features and recurring news segments, Kelly has long been sought after for her clarity, wit, and expertise. Known for trend forecasting, travel strategy, and her nuanced take on personal style, she brings authority and elegance to every platform.

Corporate Image Specialist

Where appearance meets influence.

Kelly advises corporate leaders and global institutions on aligning image with strategy. From executive presence to brand-wide optics, her discreet counsel ensures both individuals and teams project credibility, consistency, and confidence – especially during high-visibility moments and organizational change.

Corporate Clients

Visa International
Amegy Bank
Comerica Bank
Baker Botts LLP

AT&T
Ameritech
Nasa/Johnson Space Center
Frito-Lay

Ford Motor Company
The American Cancer Society
Hotel Meridian
MyHoustonSurgeons

Let’s Connect!

Have a project in mind or simply wish to begin a conversation? I take on a select number of collaborations each season, each starting with a thoughtful exchange. Share your details below, and let’s explore the possibilities – whether in fashion, styling, or something entirely new. I look forward to connecting.

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